“The reinvention of daily life means marching off the edge of our maps.”
WeLcome TO Apply and Demand. We’re Glad you’re here!
Apply and Demand is a consulting firm with seasoned consultants, coaches, trainers, and communicators. We are dedicated to helping individuals, companies, associations unlock full potential and achieve results professionally, personally or both. We believe in trust, and we work for you until you achieve the desired results. If you APPLY, and we assure you, the DEMAND is out there waiting for you.
With two decades of experience in leadership and communications across the military, private, and public sectors, we bring an extensive toolkit to every client interaction. We’re results-oriented, and our approach is simple: We collaborate with you determine your goals or projects and develop a strategy to meet your needs. Whether it’s professional growth, company consultation, personal development, or shifting to the next phase of your life, our role is to empower you and get the job done.
Consultation Specialties and Package Overviews
WOrkforce grant & financial support
Professional & Personal Branding & Support
Grant and proposal writing are crucial to the success of the work we do, but it is an art that takes time.
Here is an overview in the types of Documentation you may require support:
All local, state, federal, Congressional grants — regardless the topic
Companies and suppliers supporting the defense industry
Educational institutions (Universities, Community Colleges, High Schools)
Public institutions to include non-profits and associations
Organizations and individuals seeking start-up funds
Military groups
Event sponsorships
Securing funding is about more than just filling out a form—it’s about understanding the mission of the funding organizations, aligning your goals with theirs, and demonstrating the tangible return on investment. We are well versed in writing a winning proposal, but also knowing how you will be evaluated, and how to meet the tight deadlines and seemingly impossible criteria.
We’ve helped win anywhere from $500k to $120M. If there’s money to be had, we will find it and win it.
Branding or Re-branding yourself or your business is more than just a makeover—it’s a critical investment in your future success. Whether you're looking to elevate your career or redefine your company’s presence, the Manner in which you present yourself to the world must reflect the confidence, experience, and value you bring.
The offerings below can be packaged or done as stand-alone projects:
Resume Revamping: Transform your resume into a powerful tool that highlights your achievements, skills, and career trajectory.
LinkedIn Optimization: Maximize your LinkedIn profile to ensure it reflects your personal brand, attracts recruiters, and positions you as an expert in your field.
Cover Letter Crafting: Tailor cover letters to each opportunity, demonstrating your unique value and how you align with potential employers' goals.
Interview Preparation & Training: Prepare for success with mock interviews, personalized feedback, and strategies to present yourself with confidence.
Salary Negotiation Coaching: Equip yourself with the knowledge and tactics to negotiate a compensation package that reflects your worth.
One-on-One Coaching: Sessions as often as you prefer to ensure you are comfortable with the YOU that is out there!
About Heather, Founder of Apply and Demand
I’m a heard before seen, rough and tumble boy mom type of gal who is passionate about using every new day to DO MORE, BE BETTER. I’m a Mainer, a writer, farmhouse owner, expert storyteller, military consultant for 2 decades, and coach with energy, creativity, and a collaborative approach to get you to the next level in your career or life.
My support is 24/7. Let’s DO THIS.
Let’s Revamp and ReBrand the new you Today
“People who cannot invent and reinvent themselves must be content with borrowed postures, secondhand ideas, fitting in instead of standing out.”